Convention & Trade Show
Join Us In Rockwall
October 22nd to 24th 2025.
Scroll Down for the Full Schedule of Events


Overlooking Lake Ray Hubbard just 22 miles from Downtown Dallas.
2055 Summer Lee Dr Rockwall, TX 75032
Call : 214-771-3700
$159.00 plus tax
Per Night

Stone River is an 18-hole par 72 golf course that offers an enjoyable but fair test of golf on a beautiful site of rolling green acres with ponds and trees complete with a putting green, practice range, and clubhouse, Greens, fairways, and tees are all Bermuda grass.
846 FM 2453
Royse City, TX 75189

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Exhibitors
Company | Booth # |
---|---|
Anco Insurance Managers | 306 |
Becklar LLC | 401 |
Cornerstone Billing Solutions | 505 |
Criticom Monitoring Services | 407 |
Davantis Technologies Inc. | 507 |
Dispatch Center | 101 |
FireWatch by McNeil & Co. | 504 |
ICT | 602 |
Legacy Security Services Inc | 604 |
Loyva | 605 |
M2M -Alula-Uplink | 601 |
Micro Key Solutions | 606 |
NICE | 305 |
OpenEye | 406 |
Potter Electric Signal Company | 307 |
RCM&D | 803 |
Resideo | 506 |
Securitas Technology | 607 |
Southwest Dispatch Center | 501 |
Space Age Electronics | 608 |


Schedule Of Events
Subject to change
Time | Event | Location | Description |
---|---|---|---|
WEDNESDAY 10/22/25 | |||
12pm | Golf - Registration & Lunch | Stone River Golf Club | |
1pm to 5pm | Golf | Stone River Golf Club | ShotGun Start |
THURSDAY 10/23/25 | |||
7am-2pm | Registration | In Front of Catamaran | |
7:30-9am | Breakfast | Pre Function West | |
10-1pm | Exhibitor Setup | Bella Harbor Ballroom A-E | |
8:30-9:20am | Market with Social Media | Bella Harbor Ballroom F | Michelle Marsh, Alarm Monitoring Services, Inc. (AMS) Learn to reach prospects with social media. |
8:30-9:20am | How to Stay Compliant with Household Fire Systems | Schooner | What licenses are required to install, service & monitor a fire alarm in a one or two family dwelling? What are the code requirements? Does a monitored system that supplements the existing single station alarms have special requirements? |
9:30-10:20am | Insurance – Do you have the right coverage? | Bella Harbor Ballroom F | Brian Villari, RCM&D - Stop Being a Victim of the Insurance Marketplace. Explore real life situations where policy coverage fell short. Learn how to take back control of your insurance costs. |
9:30-10:20am | From Churn to Earn: Unlock Hidden Revenue in Your Base With AI Enhanced Remote Video Monitoring | Schooner | Discover the hidden ways you can control attrition, mine your customer base and increase your RMR by offering services like AI Enhanced Remote Video Monitoring to your existing customers. Learn how to effectively design and sell AI Enhanced Video Monitoring services and avoid common issues and pitfalls. |
10:30am-11:20am | NFPA 72 Update- 2025 Version | Bella Harbor Ballroom F | Explore the 2025 edition revisions and additions, including: • Protection from cyber attacks • Acoustic leak detectors & thermal image fire detectors • Clarification on spacing of smoke detectors • New notification mode for private mode audible levels • Calculation of voltage drop in notification appliance circuits • Auxiliary service providers (ASP) & communications technologies |
10:30am-11:20am | Vendor Meeting | Windjammer | |
10:30am-11:20am | From Paper to Profits: How Digitizing Your Business Unlocks Growth, Efficiency & Financing | Bella Harbor Ballroom F | Nicholas Tyson, Loyva How digitizing your contracts and documents doesn’t just save time — it creates operational efficiency, unlocks new financing opportunities, and helps you scale with confidence. We’ll also explore how modern platforms like Loyva are built specifically for this industry to support eSignatures, secure document storage, and lender-compliant vaulting — all in one place. |
11:30am-12:20pm | TBFAA Membership Meeting | Bella Harbor Ballroom F | TBFAA will hold elections and members can ask questions. All are welcome. Updates will be given on Legislation. |
12:30- 1:50pm | Awards Lunch | Pre Function West | Eat a fabulous lunch and honor the 2025 Person of the Year |
2-2:50pm | Running Your Business with Value in Mind | Bella Harbor Ballroom F | Kelly Bond, Bridgepoint Advisors Learn how to operate your security business with a focus on building long-term value and increasing future marketability. This session will cover key strategies around financial discipline, customer retention, operational efficiency, and contract structure that drive higher valuations. |
2-2:50pm | What’s New from Vendors? | Schooner | What’s the latest in products & technology. 10-minute pitches from 5 vendors |
3-3:50pm | Active Shooter Preparedness- How to Promote a Layer Security Approach With Technology | Bella Harbor Ballroom F | Learn how to operate your security business with a focus on building long-term value and increasing future marketability. This session will cover key strategies around financial discipline, customer retention, operational efficiency, and contract structure that drive higher valuations. |
3-3:50pm | Get the Most from Your Central Station | Schooner | A discussion with several Central Stations on available services to help your business |
4-6:30pm | TBFAA Trade Show | Bella Harbor Ballroom A-E | See the latest tech, make new contacts and catch up with established ones. |
FRIDAY 10/24/25 | |||
7-11:15am | Registration | In Front of Catamaran | |
7:30-9am | Breakfast | Pre Function West | |
9-9:50am | NEC Updates -2026 Version | Bella Harbor Ballroom F | Learn about the upcoming changes to provide clearer guidance for technologies like power-limited circuits, fault-managed power, and optical fiber systems. Explore new terms including limited-energy system and cabling. Review the planned reorganizations for 2026 & 2029. |
9-9:50am | Stay Up to Date on Tax Requirements | Schooner | Review the steps you should take to stay compliant and how to take advantage of deductions including the increases exemption for business inventory. |
10-10:50am | Application of Ethics | Bella Harbor Ballroom F | How do you apply ethical principles to everyday situations? |
10-10:50am | IP Boot Camp / Digital Security | Schooner | Brit Hefty, Dispatch Center Empower yourself with the knowledge needed to install and configure devices on a network, navigate complex hardware installations, and troubleshoot connectivity problems. Gain a foundational understanding of key networking concepts, including LANs, WANs, and IP addressing. Additional points on IT security will be discussed. |
11am-11:50am | Best Practices to Reduce False Alarms | Bella Harbor Ballroom F | |
11am-11:50am | Precautions in Dealing with Customer Contracts | Schooner | Roy Horn - Commercial & Industrial Electronics, Inc. Customers with their own contracts, addendums or language, can cause you trouble. What to look for / recommendations on how to handle unacceptable contracts, etc.. Actual experiences will be shared followed by open discussion and Q & A. |
Noon-2pm | TBFAA Board Meeting | Windjammer |